What is Benchtools?
Benchtools monitors paid and organic search performance across the competitive landscape.
Your benefits with BENCHTOOLS?
With Benchtools we can:
Evaluate the results: Campaign review. Verify your modifications align with your brand’s objectives
Plan strategically: Competitor Audit. Analyse the existing landscape to identify the presence and offerings of current and future competitors
Discover the opportunity: Client Audit. Determine how your brand is positioned in the marketplace and the desired future state
Optimize smarter: keyword Efficiency Report. Execute effectively by adjusting by opportunities and inefficiencies at the keyword level
What can we track?
Benchtools tracks keywords to:
-Identify search strategies and coverage of competitors
-Modify search offers to be more attractive than competitors
-Adjust keyword investment based on trends, changes, opportunities
-Show how search optimization has impacted brand performance competitively