ON-GOING DIGITAL PRESENCE?

monitoring your brand’s and your competitors’ presence in all digital touch points

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What is On-Going Digital Presence?

On-Going Digital Presence is our monitoring tool for your brand’s and your competitors’ presence in all digital touch points (trends, social listening, social media engagement, web platforms analytics, media campaigns results)

Why would you need
ON-GOING DIGITAL PRESENCE?
In the current context brands need to have data that is fresh, current and reflects what’s happening TODAY (or at least this week). Monitoring the entire digital activity in the category, as well as earned and owned exposure, is mandatory.

Why would you need
ON-GOING DIGITAL PRESENCE?
In the current context brands need to have data that is fresh, current and reflects what’s happening TODAY (or at least this week). Monitoring the entire digital activity in the category, as well as earned and owned exposure, is mandatory.

Your benefits with ON-GOING DIGITAL PRESENCE?

Real time decisions
the tool provides an instant & complete view on digital presence, timely insights on brand’s presence in digital (content, channel strategy, digital investment), optimising media KPIs

Accessibility & shareability
the reports are accessible by any team members at one click, even on mobile, download-able for further reporting results in separate presentations, and available for any type of case study & award subscription

Savings
you will receive only one integrated report with input from all disciplines, cutting meeting times

Integration
a new way of working: all team members for all agencies consult weekly the same data visualisations and become rather proactive than reactive.

What can we analyse?

For your brand and your competitors’:

Search Trends

Sentiment evolution

Social networks reach & engagement

Platforms performance

For your brand:

Campaigns performance

Quarterly / yearly KPIs progress

Or any other custom (business) KPI.

Which kind of clients we can help?

Finance, Telecom, Retail, Oil & Gas, Auto, FMCG, E-commerce or any other vertical

What results you can achieve?

A case study on one strategic client shows that after 9 months of campaign On Going Digital Presence managed to bring:

Earned media
optimisations brought 200.000 EUR earned

Earned value in social media:
+138% sentiment increase
+137% average daily organic reach
+41% video views achieved
+14% complete view rate

Results for 2 months of Campaign Tracking:

Increased participation in NCPs
in 2 months of On-Going Digital Presence optimisations brought 6.5x more
participants and the estimated earned media reached

All products

Mesaj