What is Promo Radar?
Promo Radar is our tool that enables the selection of most relevant promotional incentives and mechanics, by real time monitoring consumer search interests, engagement with giveaway in social media, ratings of contests on .ro websites, promotional CRM activity in the category.
Your benefits with PROMO RADAR?
By comparing consumers interests with most appreciated giveaways and contests in Romanian market and engagement from own promo campaigns, we can:
-Adjust the promo mechanics in order to increase enrollment in promo campaigns
-Determine most relevant prizes categories and most relevant type of prizes from a certain category
-Adapt brand strategy to the promotional competitive landscape